Brand
ProjectCheco Perez
Globe Trotter, Post Production / VFX,
Associated creatives
Tags
Description
This commercial video for Uber Eats features racing driver Checo Perez appearing on numerous large billboards across an urban city skyline. The dynamic aerial footage captures the scale of the outdoor advertising campaign in a bustling metropolis. The sequence transitions between different billboard displays showing the driver promoting various partner brands. Natural daylight illuminates the cityscape and modern architecture surrounding the displays. The video was created for the Checo Perez project with production by Landia Mexico and agency support from Wieden+Kennedy Mexico.
Style
Horizontal, Commercial, Warm
Techniques
Drone footage
Industries
Travel Booking Platforms
Background
Aerial View
Context
TVC / TV Commercial