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Charity Right March 2022 2025

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This public awareness video produced by Charity Right in March 2022 highlights severe hunger and malnutrition in Afghanistan due to conflict and drought. The footage features dusty street scenes at sunset with people walking alongside bicycles and children facing hardship. A prominent bottom banner provides donation details and campaign messaging. AdSmart from Sky is credited for agency and creative work on the project. The warm color grading and documentary style emphasize the harsh conditions faced by vulnerable communities.

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Street

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Social Media / Short Form Video