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  • ·Celine Pilates Collection 2024 campaign by Hedi Slimane
Kaia Gerber wearing a black crop top and shorts holding a yoga mat on a balcony overlooking the ocean for Celine

Celine Pilates Collection 2024 Ad Campaign 2024

Associated creatives

Tags

Description

This black-and-white campaign image for the Celine Pilates Collection 2024 features model Kaia Gerber standing on a sunny balcony overlooking the ocean. Photographed by Hedi Slimane, she wears a black athletic crop top, matching biker shorts, sunglasses, and a baseball cap, with headphones resting around her neck. She holds a patterned cylindrical yoga mat with a shoulder strap across her body. The clean composition highlights the luxury athleisure aesthetic against a bright coastal background, finished with the Celine wordmark centered beneath the frame.

Style

Editorial, Vertical, Commercial, Monochrome, Clean

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Jet Black (100%)

Background

Rooftop

Context

Advertising Campaign