Cathay Pacific Behind the Scenes of CX8100 2025

Description

This historical video project for Cathay Pacific, created by MSL Hong Kong and Publicis Groupe Hong Kong, explores the heritage and legacy of the airline. The footage features vintage black and white sequences alongside retro color shots, showcasing classic aircraft landings and nostalgic scenes from Hong Kong. Archival cockpit views, low-flying airplanes passing close to urban rooftops, and historical aviation imagery capture the unique atmosphere of legendary airport approaches. The visual narrative combines black and white and color grading to emphasize the historical timeline and enduring memories associated with the brand.