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Three white cat food packaging cartons featuring illustrated animals including a rooster, fish, duck, and chicken.

Cat Person Brand Identity 2020

Associated creatives

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Description

Three vertical white cat food packaging cartons displayed side by side feature distinct illustrated animal subjects for different recipes. The left carton depicts a detailed chicken, the middle carton shows a mackerel and a bream fish, and the right carton displays a duck alongside part of a chicken. Bold black typography states the brand name Cat Person above the specific recipe titles on each carton. The clean white background highlights the colorful painted and illustrated animal artwork created for the brand identity project.

Style

Horizontal, Commercial, Clean

Techniques

Typography, Gouache

Industries

CPG / Packaged Food

Color

Pure White (70%)
Crimson (10%)
Lemon (10%)

Background

White Seamless

Context

Advertising Campaign