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  • ·Cartier Baignoire Watch 2023 Ad Campaign Gold Timepiece
A giant gold Cartier Baignoire watch with a white face and blue hands stands vertically next to a woman in a black suit leaning against it.

Lou Doillon, Actor,

Associated creatives

Tags

Description

This surreal advertisement for the Cartier Baignoire watch features a massive, vertically oriented gold wristwatch with an oval case and white dial as its central focus. Beside the watch stands a tiny, elegantly dressed woman in a slim-fit black velvet suit, her posture suggesting she is leaning against the oversized timepiece. The image is set against a stark, minimalist white background that emphasizes the luxury aesthetic of the watch. The timepiece features distinct Roman numerals, blue sword-shaped hands, and a signature blue cabochon on the crown. The lighting is clean and bright, characteristic of high-end commercial photography, casting soft, subtle shadows that ground the subjects. The juxtaposition of the scaled-down human figure and the monumental watch creates a playful, conceptual visual narrative.

Style

Commercial, Surreal

Techniques

3D render / CGI

Industries

Jewellery