Carlos Serrao, Photographer, New York

Description

A dynamic commercial photograph captured by photographer Carlos Serrao features a male subject on a surreal indoor basketball court set against a tiled backdrop. The central figure wears a glossy blue satin jacket with athletic lettering, neutral-toned trousers, and light blue sneakers, while holding a basketball in one hand and playfully extending his leg towards one of several miniature basketball hoops mounted on floating white box structures. The lighting is bright and clean, casting soft shadows across the scene with scattered basketballs resting on the tiled floor. The New Balance logo is visible in the upper right corner of the frame.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Sportswear

Color

Background

3D Rendered Scene

Context

Advertising Campaign