Brand
ProjectCarhartt WIP S/S 25

Carhartt Carhartt WIP S/S 25 2025
Associated creatives
Tags
Description
A person with long dreadlocks stands outdoors on a sunlit street for the Carhartt WIP spring/summer 25 campaign, photographed by Julia Marino with styling by Rebecca Purshouse. The subject wears a pale pink hooded sweatshirt paired with a light beige utility skirt featuring a visible brand patch. Bright natural sunlight streams from the upper right, creating lens flare and highlighting the texture of the garments. The background reveals an urban street setting with blue walls and building facades.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Blush (50%)
Beige (50%)
Background
Street
Context
Advertising Campaign