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Black sans-serif typography reading Spazio Maiocchi centered on a clean white background

Carhartt WIP Brand Identity 2017

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Description

This graphic design piece for Carhartt WIP's brand identity showcases the Spazio Maiocchi logo rendered in a clean, black sans-serif typeface centered against a solid white background. The minimalist composition emphasizes clarity and typographic precision. Created by Bureau Borsche as part of the Brand Identity project, the visual asset communicates a modern, streamlined aesthetic.

Style

Artistic, Square, Clean, Minimalist

Techniques

Typography, Vector

Color

Jet Black (20%)
Pure White (80%)

Background

White Seamless

Context

Advertising Campaign