CAP Dept. Brand Identity 2019
Associated creatives
Tags
Description
This flat lay composition displays a variety of branded collateral for CAP Dept. arranged neatly on a neutral light grey surface. The collection includes two glossy black water bottles with minimal typography, several rolls of adhesive tape in vibrant orange and green, and white paper stationery featuring numerical grids and the CAP logo. A white cotton cap with embroidered text sits to the right, accompanied by a small clear plastic pouch containing circular colour-coded tags. The overall aesthetic is clean, professional, and minimalist, utilizing high-key studio lighting that casts subtle, soft-edged shadows beneath the objects. Each item is meticulously positioned to highlight the brand's cohesive graphic design language.
Style
Commercial, Square
Techniques
Soft Light
Industries
E-commerce Platforms