Brand Identity 2024

Description

This interior view showcases the brand identity installation for the Canadian Labour Congress within a large convention center. A central structural column is wrapped in bright yellow graphics displaying the year 2023, accompanied by muted pink and taupe bands above. In the background, expansive reception desks line a wall bearing bilingual signage, while a large suspended banner in red and pink features bold typography welcoming attendees. Several people walk across the polished concrete floor near escalators and information displays under a high, exposed truss ceiling with numerous suspended round light fixtures.

Style

Horizontal, Commercial, Clean

Color

Context

Advertising Campaign