BrandCalvin Klein
ProjectHoliday 2024 Ad Campaign

Calvin Klein Holiday 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This portrait from Calvin Klein's Holiday 2024 ad campaign was photographed by Michael Bailey Gates. A woman wearing a sparkling black sequin dress and tall black boots poses gracefully with arms raised upward. She stands against a dark studio background while artificial snow or dust particles fall through the air around her. A large studio umbrella light hangs directly overhead, casting illumination downward onto the subject and setting. The composition captures a moody, theatrical atmosphere with sharp contrast between the dark backdrop and the glittering dress.
Style
Vertical, Commercial, Moody, Clean
Techniques
Flash
Industries
Luxury Fashion Houses
Color
Jet Black (70%)
Pure White (30%)
Background
Black Seamless
Context
Advertising Campaign
