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BrandCalvin Klein
ProjectDenim Fall 2024 Ad Campaign
Model Bright wearing a black jacket and denim shirt posing against a solid blue background for Calvin Klein

Calvin Klein Denim Fall 2024 Ad Campaign 2024

Associated creatives

AJ Duan
AJ DuanDirector
Park Jong Ha
Park Jong HaPhotographer
Bright
BrightModel

Tags

man in black jacket and denim shirtman in black jacketblack jacket and denim shirtman in denimblack jacketdenim shirtdenim jeansmale modelman

Description

This portrait from the Calvin Klein Denim Fall 2024 ad campaign features model Bright posing against a solid, vibrant blue studio background. He wears a black zip-up jacket over a denim shirt and white t-shirt, paired with matching denim jeans. The lighting is clean and direct, highlighting the textures of the denim and outerwear while maintaining sharp contrast. Photographed by Park Jong Ha and directed by AJ Duan.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Navy (50%)
Jet Black (40%)
Pure White (10%)

Background

Coloured Seamless

Context

Advertising Campaign