BrandCalvin Klein
ProjectPride 2019
Calvin Klein, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
A dynamic scene unfolds in a vibrant studio space, illuminated by a playful rainbow light effect. The focus is on two models, a man and a woman, actively engaging with each other. The woman, with her naturally curly hair, is wearing a white tank top with the Calvin Klein Jeans logo branded in rainbow colors. The man, sporting a similar logo on his denim jacket, is being playfully carried or embraced by the woman. The studio background is plain white, which allows the clothing and the rainbow lighting to pop. Other instances showcase the models individually, where the man can be seen wearing a black t-shirt with the same rainbow branding on it. The lighting and playful interaction suggest a lighthearted, possibly fashion-oriented theme.