Brand
ProjectThe New BK Taste
Jotacom, Media,
Associated creatives
Tags
Description
This commercial video for Burger King Brazil, titled The New BK Taste, features an older man in a dark suit standing in a wood-paneled library office filled with bookshelves, addressing the camera. The narrative is intercut with close-up shots of a flame-grilled Whopper burger with lettuce, tomato, cheese, and onions on a wooden table, alongside french fries, a soda can, and a Burger King takeaway bag. The warm lighting and rich interior decor create a sophisticated setting for the humorous advertising campaign.
Style
Horizontal, Commercial, Warm
Industries
Fast Food
Color
Jet Black (50%)
Beige (30%)
Crimson (20%)
Background
Library
Context
TVC / TV Commercial