BrandBurberry
ProjectWinter 2026 Ad Campaign

Burberry Winter 2026 Ad Campaign 2026
Associated creatives
Tags
Description
Burberry's Winter 2026 campaign, photographed by Glen Luchford with creative direction by Daniel Lee and art direction by Lane & Associates, features a male model in high-end outerwear. The subject is seated against a nocturnal urban backdrop washed in soft violet and ambient light. He wears a deep burgundy leather zip-up jacket accented with a plush fur collar, layered over a shirt with prominent blush-pink cuffs extending past the sleeves, paired with dark textured trousers. His hand features intricate tattoos as he rests his fingers lightly beneath his chin with a direct, calm gaze.
Style
Vertical, Commercial, Moody
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Burgundy (50%)
Espresso (30%)
Blush (20%)
Background
Rooftop
Context
Advertising Campaign


