Brand
ProjectBrand Identity
Brooklyn Org Brand Identity 2024
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Description
This dynamic video showcases the brand identity and color palette system created by Mother Design for Brooklyn Org. The sequence features bold, stacked typography cycling through various neighborhood-inspired names and color combinations, including HEX, RGB, CMYK, and PMS specifications. The clean, modern motion design highlights custom colorways such as Cobblestone, Petal, Brighton Beach, and Blacktop against solid chromatic backgrounds. The project reflects a comprehensive visual identity system designed for community engagement.