Brand
ProjectBrand Identity
unknown Brand Identity 2025
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Description
This video showcases the interior pages of a publication from the Brand Identity project by Joyce Shi, featuring graphic design using Acumin typeface and published by G Axis Press. The video presents a sequence of open white book spreads against a clean black background. Each spread displays minimalist layouts featuring various printed ephemera, including product labels, receipts, Amtrak tickets, baggage claim checks, and typographic indexes. The presentation uses clean lighting and a documentary-style capture approach to highlight the graphic design and paper textures throughout the publication sequence.