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Close-up abstract shot of graphic typography and curved blue lines overlaying dark textured material.

unknown Brand Identity 2020

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Description

This close-up visual presents a brand identity project featuring bold white typography and a clean circular logo mark layered over dark textured surfaces and warm sandy tones. Distinct blue curved design elements intersect the frame with subtle light reflections and tiny droplets across the surface. The composition combines sharp graphic lines with tactile materials under soft directional lighting. Plus Mûrs designed this graphic work as part of a comprehensive brand identity system.

Style

Artistic, Vertical, Clean, Minimalist

Color

Jet Black (50%)
Pure White (30%)
Caramel (20%)

Background

Metal Texture

Context

Advertising Campaign