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Brand12
ProjectBrand Identity
Product packaging set including white paper bags with green handles, matcha cups, and gift boxes arranged on a dark green surface

12 Brand Identity 2025

Associated creatives

Base Design
Base DesignGraphic Design

Tags

matcha packagingpaper shopping baggreen handlesgift boxmatcha cuppackaging design

Description

This brand identity project features a cohesive collection of matcha product packaging designed by Base Design. The arrangement includes white paper shopping bags with vibrant green handles, minimalist gift boxes, a clear plastic cup filled with matcha, and a small bowl of green soft-serve ice cream, all marked with the number 12. The items are displayed against a dark green studio backdrop with clean studio lighting highlighting the speckled green gradient textures and custom typography on the surfaces.

Style

Horizontal, Commercial, Clean

Industries

Beverages

Color

Pure White (50%)
Forest Green (30%)
Lime (20%)

Background

White Seamless

Context

E-commerce / Product