unknown Brand Identity 2020

Description

This graphic design piece by Max Friedman features a split composition with a photographic interior on the left and a bold orange graphic block on the right. On the left, two Black men are posed inside a retail store, with one man standing in a striped shirt and jeans, and the other seated wearing a waistcoat and trousers. Shelves lined with items and framed artwork adorn the background walls. The right half of the composition is a solid orange field dominated by massive black typography reading the number 101.