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Brandunknown
ProjectBrand Identity
Two Black men in a retail store interior alongside a large orange panel displaying the bold black number 101.

unknown Brand Identity 2020

Associated creatives

Max Friedman
Max FriedmanGraphic Design
GalerieArt Volume
GalerieArt VolumePaper
216mm x 279mm
216mm x 279mmSize
252
252Pages

Tags

two black menblack mentwo menman in waistcoatman standingnumber 101typography graphic

Description

This graphic design piece by Max Friedman features a split composition with a photographic interior on the left and a bold orange graphic block on the right. On the left, two Black men are posed inside a retail store, with one man standing in a striped shirt and jeans, and the other seated wearing a waistcoat and trousers. Shelves lined with items and framed artwork adorn the background walls. The right half of the composition is a solid orange field dominated by massive black typography reading the number 101.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Color

Jet Black (50%)
Burnt Orange (50%)

Background

Retail Store

Context

Advertising Campaign