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Man wearing a brown corduroy shirt over a white t-shirt next to colorful graphic paper strips with typography

Australia Brand Identity 2021

About

This brand identity project features a split-screen composition pairing colourful patterned paper strips with typography on the left against a portrait of a man wearing a brown corduroy shirt and a white t-shirt on the right. The graphic paper strips incorporate vibrant shades of blue, pink, red, and green with wave patterns, directional arrows, and text. The man on the right holds a glass while wearing small graphic stickers on his t-shirt. Created as part of the Brand Identity project by Re, Colorplan, and G . F Smith.

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Advertising Campaign