MullenLowe Brand Identity 2025

Description

Two white tote bags are positioned on a dark gray background. The tote bag in the foreground features an abstract drawing in black lines, consisting of curved shapes and lines, suggestive of organic forms. To the right, the second tote bag displays the word 'MILLENIOWE' in bold, black lettering. Below the brand name is smaller text, '657 Park Ave, New York.' The bags are made of a light-colored canvas material and have handles for carrying. The composition is simple with a focus on the contrast between the light bags and the dark backdrop, emphasizing the design and branding on the bags.