BrandRolus
ProjectBrand Identity

Rolus Brand Identity 2025
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Description
A conceptual advertisement is showcased on a poster mounted against a textured grey wall, partially shadowed by light. The poster features a stacked arrangement of recycling bins, visually representing different recycling categories. Each bin is rendered in a distinct color, contributing to the overall visual appeal. Accompanying the image are textual elements, including the phrases "Nothing wasted" and "Everything gained," which flank the central bin graphic. The logo "ZEFF" is also featured, along with a tagline indicating the company as the makers of the first 100% recycled recycling bin. The setting is simple, allowing the focus to remain on the message of sustainability and recycling.