LOTTE GRS Brand Identity 2025

Description

An eye-level, studio shot features an iced coffee drink and a bag of coffee beans. The iced coffee is in a clear plastic cup with a clear plastic lid and a blue straw. The cup has a white cardboard sleeve with the brand logo in a blue circle. The coffee bag is blue with white text and logo elements. The background is a plain white surface, allowing the products to stand out. The lighting is bright and even, reducing shadows and highlighting the textures of the ice, the plastic cup, and the coffee bag. The bag of coffee beans is a matte blue color. The bag features text regarding the coffee bean, including the type being a fresh coffee bean from Columbia.