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BrandRaw Perfection
ProjectBrand Identity
Illustration of skincare routine steps: cleanser, tone & prep, serum, moisturizer, and oil, presented as abstract shapes and text.

Raw Perfection Brand Identity 2024

Associated creatives

EVERLAND
EVERLANDGraphic Design

Tags

skincareillustrationabstract shapetextcosmeticsbeauty product

Description

An illustrative image depicts a skincare routine with five steps against a pale background. The steps, "CLEANSER," "TONE & PREP," "SERUM," "MOISTURIZER," and "OIL," are labeled below corresponding abstract shapes. These shapes include a green wave, a multicolored arc, two blue droplets, two blue clouds, and a yellow circle. The phrases "WE APPLAUD NATURAL BEAUTY FOR WHAT IT IS. UNTOUCHED, UNTAMED, YET EVER-CHANGING." are written at the top, above the illustrations. "RITUALS" is printed at the bottom center. The image employs a flat, graphic style with a focus on simplicity and instruction.