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BrandPotluck
ProjectBrand Identity
Two Potluck brand Gochujang and Ssamjang sauce packets nestled in tan packing material, casting shadows; food and beverage packaging.

Potluck Brand Identity 2024

Associated creatives

Regrets Only
Regrets OnlyGraphic Design
Tony Luong
Tony LuongPhotography
Maggie Cowles
Maggie CowlesIllustration
Naomi Otsu
Naomi OtsuIllustration
Camp Quiet
Camp QuietWeb Development
Madison Trapkin
Madison TrapkinPhoto Styling

Tags

sauce packetfood packaginggochujangssamjang

Description

Two Potluck brand sauce packets sit among tan colored packing material that is casting shadows. One packet has a yellow top, white body with orange line art, and a pink lower portion with Korean text. The other packet has a green top, a white body with fishnet pattern, and a purple lower portion with English and Korean text. The packets are named Gochujang and Ssamjang, respectively. The scene is brightly lit.