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BrandLeo! Leo!
ProjectBrand Identity
Two promotional paper shopping bags with graphic text and illustrations for Honest brand gelato, shot in a studio with white background.

Leo! Leo! Brand Identity 2024

Associated creatives

Studio Ethur Ethur
Studio Ethur EthurGraphic Design
Russell Holliday
Russell HollidayPhotography

Tags

paper bagpromotionalgelatotypographyillustration

Description

Two promotional paper shopping bags are displayed in a studio setting against a white background. The primary bag features a coral background with cream and white checkerboard trim. It features a typographic design in white, cream, and aqua hues. The words "HONEST" and "GOODNESS" are prominent. The bag also includes graphic illustrations of a strawberry, key, ice cream cone, and a lion's head. The second bag is partially visible, laying on its side with its design showing a vintage ice cream cart and a similar checkerboard trim. The bags have black rope handles, and the composition is a medium shot.