BrandThe Swaddle
ProjectBrand Identity

The Swaddle Brand Identity 2024
Associated creatives
Tags
Description
Two magazine covers are juxtaposed against a black background. The left magazine cover asks, "Can Passion for Work Exist Without Struggles, Challenges?" and features a blurred image of a person's face with a blue and white gradient. The text "The idea of struggle being inherent to realizing our passions has become embedded in our cultural consciousness. But what about the other way around?" appears below the image. The right magazine cover features the title "Partnering Under Capitalism" in bold, large, white font. The cover's imagery shows two hands blurred in motion against a sky blue background, creating a sense of movement. The lighting appears soft and diffused.