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BrandPENNY
ProjectBrand Identity
Multiple blue Penny sugar bags, each labeled with a large '0.79' price, arranged in a pattern against a light blue backdrop. Food advertising.

PENNY Brand Identity 2024

Associated creatives

Serviceplan
ServiceplanGraphic Design

Tags

sugar bagsproduct packagingrepeating patternfood product

Description

A repeating pattern of blue sugar bags from the brand Penny are arranged against a light blue backdrop. Each bag features a large, stylized '0.79' in a dark blue font with a yellow dot in place of the decimal. The bags are folded at the top, and the Penny logo is displayed in red near the top of the bag. Shadows cast add depth and dimension to the composition. The bags are labeled with product information, including weight (500g), nutritional information, and a barcode.