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BrandTYPICA
ProjectBrand Identity
Outdoor billboard featuring a woman picking coffee beans, along with modern typography and design elements in a busy urban environment.

TYPICA Brand Identity 2023

Associated creatives

Bangal Dawson
Bangal DawsonGraphic Design
Rokas Aleliunas
Rokas AleliunasIllustration

Tags

outdoor advertisingcoffee beansadult femalebillboardheadscarfurban environment

Description

An eye-level outdoor shot shows a large billboard on the corner of a building. The billboard features three distinct panels: a red panel with black abstract art and the text "Get Closer", a photo of a woman wearing a pink headscarf and picking coffee beans with the word "TYPICA", and a green panel with text "Connect Origins Taste Original" and another black abstract graphic. The building behind is light colored with multiple windows and decorative elements along the top. The environment includes city streets and other architectural elements.