BrandJuicy Lucy
ProjectBrand Identity

Juicy Lucy Brand Identity 2023
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Description
This graphic design presents the visual identity system for Juicy Lucy, featuring several logo variations. The primary logo is displayed at the top and again in a smaller version below. A slogan is represented by three intersecting pink circles with text. The color palette shows teardrop-shaped swatches in white, light pink, and dark maroon. Additional icons include star and diamond shapes. The design is set against a light pink background, providing a clean and cohesive look.