OnePlus Brand Identity 2023

Description

An eye-level shot captures a subway platform setting, where an advertisement featuring a man with wireless earbuds stands prominently against a tiled wall, adjacent to a metallic ATM machine. The advertisement showcases a man in profile with an earbud in his ear. Below the man, an image of the wireless earbuds is displayed next to red text that reads "Press play every day". A metallic ATM machine is adjacent to the advertisement. The wall is constructed with white rectangular tiles with a green and blue tiled border along the lower section of the wall. The floor is composed of gray rectangular tiles. The overall scene presents an urban, functional aesthetic with elements of commercial advertising integrated into the public transportation environment.