Neon Brand Identity 2023

Description

This eye-level shot captures a large billboard affixed to a textured brick wall. The billboard showcases a combination of photographic and graphic elements. On the left, an African American woman with braided hair and pink-tinted glasses is featured against a purple backdrop, wearing a denim jacket. To her right, a set of minimalist black-and-white graphics stand out. The right side of the billboard displays a smiling African American man with a pink sweatshirt against a green backdrop. Bold sans-serif typography flanks the people and graphics, with the word "NEON" visible in the bottom corners. The backdrop is a textured brick wall, and a section of sidewalk is visible below the billboard.