BrandTekla
ProjectBrand Identity

Tekla Brand Identity 2023
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Description
The image presents an infographic comparing materials used in old and new packaging, focusing on reducing CO2 emissions. The text highlights that the new packaging results in a reduction in CO2e emissions and is more volume-effective. It notes the cost reduction in shipping achieved through fewer shipments. The infographic visually contrasts the number of materials used, reducing from 8 to 3. It lists the materials used in both the old and new solutions, emphasizing a shift towards more sustainable options. The image also compares the CO2e levels before and after the packaging change, with the new packaging equating to only 0.07 kgCO2e compared to 0.58 kgCO2e before.