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BrandJ E CAI
ProjectBrand Identity
Two instruction cards with the text: 'This product is designed to last. Take good care of it by following the care instructions.'

J E CAI Brand Identity 2022

Associated creatives

Daily Dialogue
Daily DialogueGraphic Design
Romain Duquesne
Romain DuquesnePhotography

Tags

instruction carddiagramtextpaper

Description

Two cards are laid side by side against a stark black background. The card on the left features instructions on caring for the product, including directives such as 'This product is designed to last. Take good care of it by following the care instructions' and 'Do not bleach. Iron using low heat'. Below these instructions are washing symbols and the text 'J'E CAI'. An additional line indicates 'Algorithmic Modular System'. The card on the right presents an abstract graphical illustration, with curved lines and labeled points marked as '1', '10', '100', and '1000'. The card's surface exhibits a subtle texture, suggesting a matte paper finish. The presentation emphasizes the informative and technical aspects of the product.