2DADS Brand Identity 2022

Description

An advertisement poster is displayed in a subway station. The poster features a right-pointing arrow made of light green curves on a dark blue background. Above the arrow is the text: 'By building a better business, you build a better life.' Below the arrow is the word 'RIGHTWAY'. The poster is framed with a light gray border and stands on a dark base. The background shows a blurred subway train with red and white colors, indicating rapid movement. The station walls are tiled in light beige. The floor is covered with square gray tiles. The scene is lit by ambient station lighting, creating a neutral ambiance.