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BrandAJA
ProjectBrand Identity
Graphic design featuring the AJA soft drink logo, textual product information, and brand keywords against a white grid backdrop.

AJA Brand Identity 2022

Associated creatives

KR8 bureau
KR8 bureauGraphic Design

Tags

graphic designproduct advertisementlogotypographytextgrid pattern

Description

A digital advertisement features a minimalist black and white graphic design on a grid-lined backdrop. The AJA logo is prominently displayed within a rounded rectangle, encircled by a white ring. Textual elements detail AJA as a soft drink with active, plant-based ingredients, combining nature and science. Brand keywords such as 'REBALANCE,' 'HARMONY,' 'REGENERATION,' and 'VOYAGE' are listed. An upward-pointing arrow highlights the drink being 'enriched with plant-based adaptogens.' The overall design uses a clean and modern typographic approach.