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BrandSPIRAL
ProjectBrand Identity
Open book displays image of a person in football attire with bear headwear, juxtaposed with the words 'DAAA BEARS!!' and a face in war paint.

SPIRAL Brand Identity 2021

Associated creatives

Forth + Back
Forth + BackGraphic Design
Timmons
TimmonsTypeface
Matt Willey
Matt WilleyTypeface
Lÿno
LÿnoTypeface
Radim Pesko
Radim PeskoTypeface
Grafier
GrafierTypeface
Neue Montreal
Neue MontrealTypeface
Pangram Pangram Foundry
Pangram Pangram FoundryTypeface
Nathan Bell
Nathan BellIllustration
165mm x 241mm
165mm x 241mmSize
250
250Pages

Tags

bookamerican footballbeartypefacemascot

Description

An open book features a montage of Chicago Bears-themed imagery and text. The left page showcases an image of a person in football attire, sporting a bear head covering, face paint, and the number 34 on the jersey. The number 46 is partially visible. The right page contrasts with a dark background, displaying the bold text "DAAA BEARS!!", along with a smaller image of a face painted with team colors. The name "BEARZMAN" is overlaid in large, stylized white letters across both pages. The book's pages are held together by an orange spiral binding. The background is a dark green.