DocuSign Brand Identity 2021

Description

This wide shot captures a large, horizontal billboard situated under a massive concrete and metal overpass in an urban setting. The billboard is predominantly white on the left side, displaying the black text "Let's agree better. Together." and "DocuSign" in a smaller font at the bottom. The right side features a modern, abstract design composed of blue, black, and white geometric shapes, including a large blue checkmark icon within a white circle. Strong shadows from the unseen sun cut across the white section of the billboard. The concrete structure of the overpass above is dark and weathered, with visible metal girders and supports. Below the billboard, a dark, corrugated fence or wall runs along the sidewalk, which extends into a dark asphalt road. The lighting suggests daylight, creating a somewhat stark and clear visual.