How&How Brand Identity 2021

Description

A color photograph depicts an outdoor billboard set against a brick wall under an overpass. The billboard features watercolor-style images of kelp in shades of light blue, green, purple, and pink. Adjacent to the billboard, there are signs and street markings on the sidewalk. The dominant colors in the image are gray and white, which are seen on the brick wall and sidewalk. The photo is taken during the day, under natural light. The billboard's message is about mitigating climate change through the restoration of seaweed forests.