BrandGen A
ProjectBrand Identity

Gen A Brand Identity 2021
Associated creatives
Tags
Description
A black tag with the word "Gen" and a circle with a letter A in turquoise hangs from a gray string, positioned against a dark gray wall. A smaller rectangular tag, also in turquoise, is suspended from the same string, partially overlapping the black tag. The turquoise tag features a thin arrow graphic with the words "MOVEMENT" above and "FREEDOM OF" below. The tags are displayed in portrait orientation with a shallow depth of field, with the wall surface having a smooth, textured finish. The scene is lit to highlight the contrast between the tags and the wall.