Piedmont Arts Fund Brand Identity 2021

Description

An eye-level shot captures a red square floor sign with a social distancing message. The sign has an all-over repeating logo pattern in white, the message 'Maintain social distance. Wear masks. Be respectful of others.' in white text, and the phrase 'Please follow COVID-19 guidelines. Thank you.' in smaller letters. The sign is placed on a textured surface with shadows cast from above. The overall mood is informative and safety-conscious.