ProjectsCreativesImages & Videos
Logo
BrandMAC Montreal
ProjectBrand Identity
Person on a lift cleaning a large outdoor advertisement on the side of a building with pink lettering on a peach background.

MAC Montreal Brand Identity 2021

Associated creatives

Caserne
CaserneGraphic Design
Thanh Pham
Thanh PhamPhotography

Tags

personaerial work platformbuildingadvertisementdaylight

Description

A person on a lift is cleaning a large outdoor advertisement mounted on the side of a building. The advertisement features pink lettering on a peach-colored background. The lift is mechanical and appears to be an aerial work platform. The building itself is constructed of concrete, and the sky is partially visible in the background. The overall image has a documentary style, focusing on the process of maintaining outdoor advertising.