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BrandPetty Well
ProjectBrand Identity
Two packages of Petty Well brand food, one labeled Caporal and the other Marcel, displayed on a solid coral background. Brand design.

Petty Well Brand Identity 2021

Associated creatives

Brand Brothers
Brand BrothersGraphic Design

Tags

food packagingproductbrandingpackage design

Description

Two white food packages are displayed against a coral-colored background. The package on the left is labeled "Caporal" while the package on the right is labeled "Marcel." Both packages have the brand name "Petty Well" printed in a stylized font. The packages are decorated with a pattern of abstract coral shapes, and each package includes the phrases "Made in France," "Sans cereales," and "Bonheur garanti" in a smaller font near the bottom.