Upwork Brand Identity 2021

Description

An outdoor advertisement billboard displays an advertisement for Upwork. The billboard features the words "10,000 skills across 70 categories in 180 countries" in a sans-serif font on a bright green background. Below this text is the word "upwork" and "The world's work marketplace". To the right of the text are cartoon-style illustrations of people working, including drawing, writing, and using a laptop. The billboard is mounted on a dark brick wall. The sky above the wall is blue.