Upwork Brand Identity 2021

Description

The image displays an advertisement for Upwork, featuring an illustrated character in mid-stride. The figure is dressed in a mustard-colored suit jacket, dark green pants, and magenta boots, carrying a black briefcase and wearing a black hat. The artwork is set against a bright green backdrop, with the words 'Up', 'Go', and 'We' displayed in white, with the 'Upwork' logo appearing at the bottom. The phrase 'The world's work marketplace' is printed beneath the logo. The ad is mounted on a corrugated metal structure.