Mort & Max Brand Identity 2021

Description

A billboard displaying an advertisement for Mort & Mlx beverage is mounted on the side of a light gray building. The advertisement features a green and brown color scheme. The building has a flat, gray exterior with visible seams and minor weathering. The billboard presents the beverage can, with the text "MORT & MLX" in large, green lettering above and below the can. Additional text includes "Your way forwards in a backwards world." A pink star graphic with the word "new" is also visible. Adjacent to the billboard's building, another building with brick and stucco elements rises, displaying windows and architectural variations. The sky is blue, suggesting daylight conditions. A streetlight is visible in the foreground.