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BrandErne
ProjectBrand Identity
Promotional image of a pickleball set featuring gray athletic shorts, pickleball paddles, and several pickleballs against an orange backdrop.

Erne Brand Identity 2021

Associated creatives

Saint-Urbain
Saint-UrbainGraphic Design
Vincent Castonguay
Vincent CastonguayPhotography

Tags

pickleballpickleball paddleathletic shortssportswearbrandinglogo

Description

A promotional image shows the lower half of a person wearing grey athletic shorts, with the brand "ERNE" in green block letters down the left leg. The person is kneeling on an orange surface, with a pickleball paddle lying horizontally in front of them. Several green pickleballs are scattered around the paddle. The brand name "ERNE" is also displayed on the paddle. White stickers with green text are placed in the frame, advertising "THE QUALITY PICKLEBALL BRAND", "POACH", and "PICKLEBALL". The color palette is dominated by orange, grey, and green, creating a vibrant, sporty mood. The framing is a medium shot focusing on the products and branding.