Black zipper pouch with assorted icons and text graphics, product branding, and minimalist design against a dark background.

Back Market Brand Identity 2020

Associated creatives

Tags

Description

A black zipper pouch is displayed against a dark background. The pouch features a black zipper closure along the top edge and a small, square black tag attached near the zipper on the left side. The front of the pouch is decorated with various icons and text in white, light blue, and light purple colors. Icons include smiling faces, globe, plants, stars and abstract shapes. Text includes the brand name "Back Mkt" in white, and other phrases, such as "THE PRELOVED", "FEEL GOOD AND ENJOY", "REIMAGINE", and "live hug human". The overall aesthetic is minimalist and modern, with a clean design and simple color palette.